Picky Courtois

For over two decades, Picky Courtois has been helping talent build projects that connect them with new audiences and stages. As the founder of Studio Courtois—based in Buenos Aires and Paris—he develops ideas alongside leading figures in gastronomy, mixology, and wine, expanding narratives and shaping new ways of communicating.
Trained as a journalist and TV producer, he began his media career in Buenos Aires. In 2000, a pivotal encounter with Magdalena Diehl marked his entry into the fashion world. He founded Civiles, an agency that reshaped model representation in South America, and later worked as a booker in Paris and Milan, scouting talent for Dior and establishing the Argentine male model as a global standard.
In parallel, he developed a network of production houses for advertising content and managed artists across music, acting, and lifestyle.
In 2015, his collaboration with Narda Lepes as her manager signalled his entrance into the culinary world. Since then, he has co-created projects with chefs, sommeliers, and producers, always grounded in collaboration.
Today, he drives Argentina’s international projection through its chefs, wines, and culinary wisdom. He co-leads Argentina Reloaded with Paz Levinson and designs initiatives that connect local chefs with Michelin-starred Argentines abroad.
He works closely with Paz Levinson, Narda Lepes, Carito Lourenço, Germán Carrizo, Agustín Balbi, Florencia Montes, Lorenzo Ragni, Tato Giovannoni, and other key figures who share his vision: to represent Argentine identity through craft and excellence.